   
 
TigerDirect (also known as TigerDirect.com) is a
major direct online retailer of computer electronic items based out
of Miami, Florida, founded by Gilbert Fiorentino, Carl Fiorentino
and Daniel Brown in 1987 in Miami, Florida. The company was
privately owned until 1996, when it became a wholly owned subsidiary
of Systemax (NYSE - SYX). According to several Tiger Direct ads,
Systemax (NYSE: SYX) is a Fortune 1000 company. TigerDirect is the
largest division of the Systemax family of companies.
 
Overview
TigerDirect offers products through several channels:
 
Consumer Direct online at TigerDirect.com
Consumer By Phone through a monthly distribution of 2 million
TigerDirect.com catalogs
Business Direct online at TigerB2B.com
Business By Phone through a monthly distribution of the TigerB2B
Catalog
Reseller Sales
Government and Educational Sales
Retail Sales
TigerDirect has offices in Miami, Florida (Corporate Headquarters
and 2 retail stores); Naperville, Illinois (Distribution Center and
2 retail stores, 2 Corporate Sales Offices); Raleigh, North Carolina
(Retail Store and Corporate Sales Office); and Durham, North
Carolina (Retail Store).
 
TigerDirect also works synergistically with sister companies Global
Computer Supply, SystemaxPC, InfoTelUSA, and TigerDirect.ca and
operates the rebate processing website OnRebate.com
Systemax also operates a website servicing Canadian residents at
TigerDirect.ca and in four Canadian Retail Stores.
 
TigerSoftware
TigerDirect started as Tiger Software, a publisher of titles for
both PC and Apple Computer computers. Tiger sends millions of
mailers and catalogs annually, about things such as their launch in
collaboration with Microsoft of Windows 95 and the $95,000
Sweepstakes that accompanied it.
Some of the titles published by TigerSoftware included 'The
Typewriter,' 'PopDrop,' among many other titles distributed on the
then cutting-edge CD format.
 
TigerDirect
TigerDirect evolved from TigerSoftware when the Company began
selling build-it-yourself PC kits and inexpensive computers.
Utilizing various manufacturers in the US and Canada to build their
custom configurations, TigerSystems were available in both desktop
and notebook models.
TigerDirect launched TigerDirect.com in the late 90s, selling
computer and electronics, books and software. Tiger sends millions
of mailers and catalogs annually, about things such as their launch
in collaboration with Microsoft of Windows 95 and the $95,000
Sweepstakes that accompanied it.
In 2000, TigerDirect expanded their product offerings to include
'refurbished' and 'recertified' products, brand name computers from
IBM, HP, eMachine, Gateway and others. Over the years of 2000-2004,
TigerDirect grew to become one of the top 200 websites in the world,
according to Alexa.
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